Sendlane is a behavior-based and data-drive email automation software. It offers features like reporting, analytics, lead segmentation, ROI tracking, a form builder, lead enrichment, and a drag-and-drop builder. Sendlane is designed for Content Creators, eCommerce Brands, SaaS Applications, and Digital Agencies.
This tool offers all the features you could ask for, but it comes at a hefty price. In case you’re someone looking for cheaper alternatives, we have put together a list of alternatives to Sendlane, which are sure to meet your requirements.
But before we start looking at alternatives, let us first understand why email marketing tools are necessary in the first place. One of the main advantages of email marketing is that it is permission-based. Your mailing list consists of people who have chosen to receive updates from you. People genuinely interested in your business are more likely to engage with what you have to offer.
Another advantage of email marketing is that people can forward and share your email content easily. This allows businesses to build their reputation by word-of-mouth or viral marketing. This may help influence new customers and lead to more conversions.
There are so many advantages of email marketing that we can write a whole different article on the topic. But without further ado, let’s look at some of those SendLane alternatives we mentioned.