Most teams discover their forecast is built on sand during QBRs, not from the weekly pipeline call. Working across different tech companies, we have seen RevOps alignment break down when time-series pipeline audits are missing, CRM activities are only half captured from email and calendar, and forecast overrides lack governance. You think you know your number until a stalled deal finally surfaces. As virtual selling grew, stacks ballooned to an average of 13 tools, and by 2026 Gartner projected 65 percent of B2B sales organizations would shift from intuition to data driven decisions, a tailwind for revenue intelligence platforms (Gartner newsroom).
Gartner's data point above frames why RevOps platforms matter. Selection balanced product depth, market traction, and buyer feedback, then excluded brands in flux unless operating post-acquisition with disclosure. You will learn where each tool fits, verified strengths and limitations from third-party reviews, and clear next steps to match your size and stack. For category context, these vendors appear in the Revenue Orchestration Platforms landscape, as evaluated in the Forrester Wave for Revenue Orchestration Platforms for B2B, Q3 2024 (Forrester Wave overview).
Clari
AI revenue platform for forecasting, pipeline inspection, and deal analytics. Built to give leadership and frontlines one place to run the revenue process. In late 2025, Clari and Salesloft announced a merger, forming a combined Revenue AI platform. Both Clari and Gong were named Leaders in the inaugural 2025 Gartner Magic Quadrant for Revenue Action Orchestration.
According to vendor documentation, Clari covers forecast workflows, pipeline change tracking, deal health scoring, and time-series analytics.
Best for: Mid-market and enterprise teams that want governed forecasting and time-series pipeline visibility across segments.
Key Features:
- Forecasting and rollups with time-series change tracking
- Deal inspection and health scoring across stages and actors
- Pipeline analytics and dashboards for exec, manager, and rep views
- CRM activity ingestion and data quality insights
- Conversation intelligence and sales engagement through acquisitions (including Salesloft merger)
Why we like it: Clari reduces "spreadsheet theater" in forecast calls and makes inspection actionable for managers.
Notable Limitations: Common reviews cite a learning curve for new users, limited customization in some analytics modules, and dependence on clean CRM data.
Pricing: Pricing not publicly available. Contact Clari for a custom quote. For reference, G2 lists pricing as not provided by the vendor (G2 Clari pricing page).
Gong
Revenue AI operating system and conversation analytics platform that captures customer interactions to improve coaching, pipeline visibility, and forecasting. In 2026, Gong serves more than 5,000 companies worldwide, powered by its Revenue Graph and AI-driven agents.
According to vendor documentation, Gong records calls and meetings, analyzes conversations, and feeds insights into deal risk and pipeline health. Gong was named a Leader in the 2025 Gartner Magic Quadrant for Revenue Action Orchestration and ranked first across all four evaluated use cases in the 2025 Gartner Critical Capabilities report.
Best for: Sales-led organizations prioritizing coaching quality, call insights, and risk detection in active opportunities.
Key Features:
- Conversation capture, transcription, and topic analysis
- AI summaries, call snippets, and AI agents for coaching and follow-up
- Deal and pipeline insights from interaction signals
- Forecasting views that blend activity and opportunity data
Why we like it: Gong operationalizes coaching and shines a light on real buyer behavior, which tightens forecast confidence.
Notable Limitations: Reviews frequently mention occasional AI summary inaccuracies, call playback or loading issues, and fewer native sales-engagement capabilities than dedicated sequencers.
Pricing: Pricing not publicly available. Contact Gong for a custom quote. G2 indicates pricing is not provided by the vendor (G2 Gong pricing page).
InsightSquared
Revenue intelligence and analytics platform historically known for forecasting accuracy, pipeline insights, and activity capture.
Disclosure: InsightSquared was acquired by Mediafly in January 2022 and capabilities have been integrated into Mediafly's platform. Buyers typically evaluate via Mediafly today.
Best for: Teams standardizing on Mediafly that want mature RevOps analytics and forecasting from the former InsightSquared stack.
Key Features:
- Forecasting with machine learning confidence overlays
- Full-funnel pipeline and bookings dashboards
- Activity capture and executive reporting packages
Why we like it: The product built a reputation for fast time to value on forecasting and RevOps dashboards.
Notable Limitations: Post-acquisition, standalone availability is limited, and evaluation usually runs through Mediafly packaging and services.
Pricing: Pricing not publicly available for the legacy InsightSquared brand. Evaluate via Mediafly. The acquisition and integration were covered by trade media in January 2022 (Demand Gen Report coverage).
Revenue Grid
Revenue intelligence and guided selling platform with Salesforce-native engagement capture, signals, and automation.
According to vendor documentation, Revenue Grid embeds in Salesforce and email to auto-capture activities, surface signals, and guide next actions.
Best for: Salesforce-centric teams that need reliable activity capture, inbox sidebar workflows, and revenue signals inside CRM.
Key Features:
- Automated email, calendar, and contact capture into Salesforce
- Inbox and calendar sidebars with Salesforce context
- Revenue signals, cadences, and forecasting modules
- Meeting assistance and relationship intelligence
Why we like it: It solves low-lift activity capture and gives RevOps consistent data without heavy change management.
Notable Limitations: Reviews mention a learning curve for advanced features, occasional syncing or loading delays, and integration gaps with non-Salesforce CRMs.
Pricing: Public tiers are listed on third-party marketplaces. As of early 2026, G2 shows Activity Capture 360 at $30 per user per month, Knowledge Capture at $49 per user per month, and Revenue Grid Ultimate at $149 per user per month (G2 Revenue Grid pricing).
Revenue Operations (RevOps) Tools Comparison: Quick Overview
| Tool | Best For | Pricing Model | Highlights |
|---|---|---|---|
| Clari | Governed forecasting and pipeline inspection at scale | Enterprise subscription, annual | Time-series pipeline analytics, forecast workflows |
| Gong | Manager coaching and deal risk visibility from calls | Enterprise subscription, annual | Conversation analytics with AI summaries |
| InsightSquared | Mediafly customers wanting mature RevOps analytics | Bundled in Mediafly post-acquisition | Historic strength in forecasting and dashboards |
| Revenue Grid | Salesforce-first activity capture and guided selling | Tiered per-user pricing | Inbox sidebar, auto capture, revenue signals |
Revenue Operations (RevOps) Platform Comparison: Key Features at a Glance
| Tool | Forecasting | Conversation Intelligence | Activity Capture |
|---|---|---|---|
| Clari | Yes | Yes | Yes |
| Gong | Yes | Yes | Limited native, relies on integrations |
| InsightSquared | Yes | Yes, via integrations | Yes |
| Revenue Grid | Yes | Limited, meeting assistance | Yes |
Revenue Operations (RevOps) Deployment Options
| Tool | Cloud API | On-Premise / Air-Gapped | Integration Complexity |
|---|---|---|---|
| Clari | Yes | No | Medium to High, typical Salesforce first integration |
| Gong | Yes | No | Medium, call and meeting system permissions required |
| InsightSquared | Yes, via Mediafly | No | Medium, evaluate within Mediafly packaging |
| Revenue Grid | Yes | No | Low to Medium, Salesforce managed package and inbox add-ins |
Revenue Operations (RevOps) Strategic Decision Framework
| Critical Question | Why It Matters | What to Evaluate |
|---|---|---|
| How do forecasts reconcile to time-series pipeline changes? | Prevents surprise swings and sandbagging | Native audit trails, week-over-week change views, override governance |
| Can the platform auto-capture seller, buyer, and content engagement? | Clean data drives reliable insights | Email and calendar capture, meeting metadata, contact auto-creation |
| How are conversation insights tied to deal risk? | Coaching should change outcomes, not just create clips | Topic trackers, follow-up automation, risk signals linked to forecast |
| What is the path to value for your CRM and comms stack? | Integration drives adoption and ROI | Managed packages, admin controls, data mapping |
Revenue Operations (RevOps) Solutions Comparison: Pricing & Capabilities Overview
| Organization Size | Recommended Setup | Monthly Cost |
|---|---|---|
| 25 users | Revenue Grid Activity Capture 360 or Knowledge Capture for data hygiene plus manager views in CRM | $750 to $1,225 for RG tiers, other tools contact vendor |
| 100 users | Clari or Gong core platform with manager coaching and RevOps analytics, evaluate RG add-on for capture | Contact vendor for Clari or Gong, RG $3,000 to $4,900 |
| 500 users | Enterprise deployment of Clari or Gong with CI, forecasting, and pipeline inspection, RG for capture if needed | Contact vendor for enterprise quotes |
Problems & Solutions
-
Problem: Forecast volatility causes miss after miss in QBRs.
- How Clari helps: Time-series pipeline and governed forecasting reduce swings, a pattern echoed by buyers that rate Clari highly for forecasting and visibility on G2 (Clari reviews).
-
Problem: CRM hygiene is poor because reps do not log emails, meetings, or contacts.
- How Revenue Grid helps: Users highlight reliable Salesforce-centric activity capture and inbox sidebars that save time, with some noting a learning curve for advanced features (G2 Revenue Grid reviews).
-
Problem: Coaching is ad hoc and deal risk only shows up at the end of the quarter.
- How Gong helps: Reviews consistently cite strong call recording, transcription, and summaries that make coaching systematic, while noting occasional AI summary or playback issues that teams should test in pilots (G2 Gong reviews).
-
Problem: Considering InsightSquared, but not sure of its current status.
- What changed: InsightSquared was acquired and integrated into Mediafly starting January 2022, so buyers typically evaluate those capabilities within Mediafly today.
- Practical takeaway: If your shortlist includes InsightSquared, request a Mediafly demo and confirm feature parity with the legacy dashboards and forecasting you expect.
The Bottom Line on RevOps Alignment Platforms
Data driven selling is now table stakes, and analyst coverage confirms the stack has moved firmly in that direction from 2022 through 2026. In 2025, Gartner published its inaugural Magic Quadrant for Revenue Action Orchestration, signaling that the category has matured from niche intelligence tools to enterprise-grade platforms. If you need governed, time-series forecasting, start with Clari. If coaching quality and deal risk from real conversations are your gaps, start with Gong. If Salesforce activity capture and in-inbox workflows are the blocker, Revenue Grid can pay for itself in cleaner data. For InsightSquared, evaluate through Mediafly due to the 2022 acquisition. Pilot with 10 to 20 sellers, measure forecast error deltas and pipeline hygiene lift, then scale with confidence.
