StartupStash Team
StartupStash Team

The world's biggest online directory of resources and tools for startups and entrepreneurs. Most upvoted product of all-time on ProductHunt.

Best Google Analytics Alternatives To Create Data Magic

What do the Moon landing, the first photo of a black hole and the God particle all have in common? Data! Most of humanity’s greatest achievements have involved large amounts of data. But any entrepreneur in the digital age would know that data is inseparable from most modern businesses.

Every company generates a large amount of data, which raises an important question- what exactly do we do with all this data? Data analytics is the most obvious answer. But unless you’re a data scientist, you may not be able to analyse your data effectively.

This is why there are so many tools in the market which allow users to make sense of their data. However, there are so many options available that the decision can become overwhelming. If you are facing a similar conundrum, you might want to start off by weighing the pros and cons of the tool in question.

This article will focus on Google Analytics, the analytics offering by Google Inc. One of the main pros of this tool is that it offers real-time data analytics. This means that you can get a live reporting of your website. Another pro is that this tool is free to use and totally secure.

Every tool has its cons and Google Analytics is no different. One of the main cons is that the sheer number of features can make the tool overwhelming and clunky to use. Some users have also mentioned that there is a lot of redundant analysis provided by the tool, which might not necessarily provide any useful insights.

In case you want to do some more research before making your decision, you can go through a list of Google Analytics alternatives put together by our team at Startup Stash.

Geckoboard is a data visualization tool that connects to all your data sources and displays your most important metrics on a beautifully designed and intuitive dashboard. Pull together data from 120+ different services to build your own custom dashboard that communicates the numbers that matter

Geckoboard puts all your key data in one place. It gives you instant access to your most important data while fostering an open-minded data culture that allows for informed decision-making.

Crazy Egg allows website owners to create tests to figure out what people are doing on their website and gives you the competitive advantage to improve your website in a heartbeat without the high costs.

CrazyEgg's Confetti and Heatmap features are simple and affordable heat mapping tools that allow you to visually understand your users' behaviour. Once you know where your most valuable click traffic is coming from, you've uncovered the exact traffic sources that bring high revenue.

TrepScore is an intelligent data management system that allows entrepreneurs to see data from all of their accounts on one simple platform. why get lost under a mountain of data when you can use an intelligent data tool.

TrepScore provides the same data integration that big companies use, but at small company prices. Over time, their platform will even analyze your data and generate alerts, insights and actionable information based on your activity.

When we understand our customers, we understand how to grow our business. KISSmetrics tracks real people; where they come from, what they do and what they purchase. Don't just sell, engage with your consumers.

Discover the stories of your users, learn how to improve your site and apps. KISSmetrics also allows you to track people across multiple devices and so much more. Become the best you can be with this tool!

Optimizely is a world-class website optimization platform, providing A/B and multivariate testing that is incredibly powerful and easy-to-use. You can now operate at optimal levels.

Optimizely enables users with and without technical expertise to make dynamic changes to their websites, test the variations to live traffic, gather immediate results and start achieving goals.

Mixpanel helps businesses grow by helping them understand how their users behave and use their products by tracking actions people take rather than page views. Their mission is to help the world learn from its data.

They analyze over 6 billion data points every single month. They measure how hundreds of millions of people in the world are using mobile & web applications to help companies build better products and grow. Use the power of data to become a market leader.

Chartio is an award-winning interface to work with data. Simple to set up and easy to use, explore the world's most popular data sources in real-time by working with your database.

Mind you. Chartio is not just a data warehouse. Anyone can build beautiful dashboards and visualizations and share them across the organization using this tool. Why do you have to make do with clunky data when you have such tools in the market?

Segment is a customer data hub. They let developers install customer data tracking once and then Segment ingests data from their customer's website or web/mobile apps, translates it as needed, and then passes that on to the customer's other analytics services.

Segment has libraries for browser javascript, server-side languages, iOS and Android. They process billions of data points a month for thousands of companies, ranging from startups to companies in the Fortune 500 list.

SurveyLab is an online survey tool and questionnaire software that supports survey creation, automates response collection and provides real-time reports. You have over 25 question types to choose from. You can use question logic, piping, branding and text analysis.

All you need to use the software is a web browser. You can gain great insights into your brand by creating a great survey. Armed with this data, you can find improve your product and create something that meets user' needs.

JustControl.it develops a marketing-focused technology solution enabling businesses to gain full control over their ad spending, evaluate campaign performance across a wide range of channels. You can get up-to-date reports on virtually every slice of data.

Their system architecture, powered by an elaborated ETL engine and advanced automation capabilities, ensures seamless data mapping from numerous sources in a single interface.

Dataform is a fully managed data transformation platform for your cloud data warehouse. Write SQL workflows as a team, test data quality, run schedules and view documentation in a data catalogue.

You can quickly adopt the best practices in software engineering, with built-in version control and integration with Github. Use Dataform to manage your data effortlessly. Change the way you deal with data.

UXCam allows companies to do user-centred development by recording video and user experience analytics while the users are using the app and providing insights based on this data. Now you can experience your product the way consumers experience it.

With 2 lines of code that take 2 minutes to integrate, UXCam can capture and visualize a range of UX data to help developers better understand how users interact with their app and make informed decisions that improve its usability.

StartupStash Team
StartupStash Team

The world's biggest online directory of resources and tools for startups and entrepreneurs. Most upvoted product of all-time on ProductHunt.

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