Top Startups / February 10, 2022
Asaf Fybish

Asaf is an investor and startup growth advisor. He specializes in organic marketing and he's our Chief of Stash

Top Italian Startups To Watch in 2022

Wondering why should you care about the top Italian startups bubbling in the country this year? Italy is one of the most sought after vacation destinations on earth, but it should also be noted that the country has a growing startup ecosystem, with a growing number of top startups. The country plays to its strengths, having a great fashion industry, especially with new startups coming through. The strength of Fintech and other SaaS solutions are also prevalent.


1. Sooneat

Year Founded: 2017

HQ: Milano, Lombardia, Italy

Size: 1-10

Founders: Giulio Gagliano, Procolo Casella

Sooneat is an Italian tech startup that works in the food industry. The company provides customers with a food ordering platform that enables people to order from local businesses online. One of their main selling points is the fact that there is a single checkout experience. The platform also allows customers to share reviews easily. Soonest also allows customers to buy different meals from different places whilst paying in one check and avoiding multiple waiting times.

The company was founded in 2017 by Giulio Gagliano and Procolo Casella. It currently has between one and ten employees and its headquarters are in Milano, Lombardia, Italy. Through four funding rounds, the tech start-up has raised $547.4K between 2017 and 2021.

2. Exo Lab Italia

Year Founded: 2020

HQ: L'aquila, Abruzzi, Italy

Size: 1-10

Founders: Lorenzo Cilli

Exo Lab Italia was founded in 2020 and is currently based in L'aquila, Italy. The company makes use of vegetable nanovesicles made from organic fruits and vegetables to create a line of sustainable and organic products based on these nanovesicles.

Since it was founded, the company has gone through a sole round of startup funding in December 2021. Due to this funding round, the company has managed to raise a figure of €500,000 in startup funding.

3. ARTKNIT STUDIOS

Year Founded: 2018

HQ: Milan, Lombardia, Italy

Size: 1-10

Founders: Alessandro Lovisetto

Artknit Studios is a startup from Italy. The company works with high-end retail stock and aims to make the knitwear industry more accessible for a wider audience. Artknit Studios provides the link between customers and producers, so the factories that make the knitwear can sell directly to consumers. The direct link means the in-between stage in the retail process is cut out and subsequently reduces the costs. The Italian start-up also puts a strong emphasis on sustainability throughout their business; they only use natural fibres and better quality clothing helps reduce fast fashion. Artknit studios' new shopping experience was created to connect the two ends of the industry.

Having been founded in 2018, the company has since managed to carry out three funding rounds. From this, $169.8K was raised. Alessandro Lovisetto founded the company and now has one to ten employees and the start-up has its headquarters based in Milan, Lombardia, Italy.

4. Dropout

Year Founded: 2018

HQ: Milan, Lombardia, Italy

Size: 1-10

Founders: Kola Tytler, Stefano Zeppieri

Dropout is another one of the Italian startups that use retail technology. The company sells limited edition shoes and streetwear. The clothes they sell are guaranteed authentic and this has created a buzz with a very successful physical store. Dropout has developed software that uses technical analysis of the streetwear market. The company uses this software to create algorithms that help to guide pricing and marketing. The software is called HypeAnalyzer and can gauge an accurate understanding of the market.

The Italian startup has its headquarters in Milan, Lombardia, Italy with around one to ten employees currently. It was founded in 2018 by Kola Tytler and Stefano Zeppieri and has since managed to raise $867K of funding in just two funding rounds.

5. Vedrai

Year Founded: 2020

HQ: Milan, Lombardia, Italy

Size: 11-50

Founders: Michele Grazioli

Another technology startup from Italy is Vedrai. This company is marketed towards entrepreneurs who want more time to themselves and less time worrying about making the wrong decisions. Vedrai claims to have one main aim; this is to help entrepreneurs time and serenity. The tool that Vedrai has developed enables their customers to understand what they are facing in business and what decision is the best to make, hopefully with the advantage of increasing profits too. Vedrai's virtual consultants cover many business areas from admin to sales and marketing and can predict trends in that area based on past data.

The Italian start-up was founded in 2020 by Michele Grazioli who was listed in the Forbes under 30s innovation category. The company is made up of between eleven and fifty employees and has its headquarters based in Milan, Lombardia, Italy. Since 2020, Vedrai has made €5M in just one funding round that took place in July 2021.

6. Contents.com

Year Founded: 2017

HQ: Milan, Lombardia, Italy

Size: 11-50

Founders: Massimiliano Squillace, Simone Cremonini

Contents.com is an Italian startup that is in the artificial intelligence industry. Contents.com has created an artificial intelligence platform that makes accessing data easier for both online businesses and their customers. The software platform offers advanced tools such as user behaviour analysis and future trend predictions.

The ai tech company was founded in 2017 by Massimiliano Squillace and Simone Cremonini. It is currently employing around eleven to fifty people and has its headquarters in Milan, Lombardia, Italy. Contents.com has earned a serious amount of money through funding. Six funding rounds have raised $14.1M with six investors.

7. Zappyrent

Year Founded: 2019

HQ: Milan, Lombardia, Italy

Size: 11-50

Founders: Antonino Leonardi, Lino Leonardi

Zappyrent is another Italian startup company and it is part of the financial technology industry as well as the information technology industry and the real estate industry. It is a company that provides customers with a marketplace for long-term renting. Zappyrent supports the customer from start to finish, guiding users all the way from searching for properties to managing payments. The company uses technology to make the real estate market easy to navigate, certain and user-friendly or more accessible.

Since launching in Italy in 2019, the founders Antonino Leonardi and Lino Leonardi now have a team of around eleven to fifty employees. The headquarters are based in Milan, Lombardia, Italy. Zappyrent has completed two rounds of funding, the first in 2019 and the second in 2021 and has raised $1.4M from it.

8. Exein

Year Founded: 2018

HQ: Roma, Lazio, Italy

Size: 11-50

Founders: Gianni Cuozzo

Exein is an Italian cybersecurity startup company. It develops open-source security for IoT. The company is aiming to make security simple by providing all the necessary information in one place. They are also aiming to make the industry more transparent so they are making their technology open source. Understanding the risks to your device is made simple and convenient. The security software works from within the hardware.

Exein was founded in 2018 by Gianni Cuozzo, with its headquarters in Roma, Lazio, Italy. The cyber security startup has between eleven to fifty employees currently and four investors. Exein has run two funding rounds and has gained €8M.

9. AWorld

Year Founded: 2018

HQ: Torino, Piemonte, Italy

Size: 11-50

Founders: Alessandro Armillotta, Alessandro Lancieri, Marco Armellino

The software startup AWorld is based in Italy and is helping people, companies and organisations to become more sustainable. It is a social and economic platform that provides lifestyle tips and suggestions to challenge our everyday behaviour to be more green. AWorld markets itself as a guide for people wanting to live sustainably. The guidance is accessed through an app that makes changing habits easier. They share content about their SGDs and use gamification to motivate the community that uses the app.

The company was founded in 2018 by Alessandro Armillotta, Alessandro Lancieri and Marco Armellino. It has its headquarters in Torino, Piemonte, Italy with eleven to fifty employees. Their total funding amount sits at €690K which was raised in two funding rounds with two investors.

10. Ecomate

Year Founded: 2019

HQ: Milan, Lombardia, Italy

Size: 1-10

Founders: Adelio Bollini, Alan Gallicchio, Alessandro Colosi, Camilla Tomasetta, Emil von Abranyi, Marco Sarti, Maurizio Mesenzani, Silvia Paganoni, Simone De Battisti, Vincenzo D'Abramo

Ecomate is an Italian startup in the software industry that claims to be the ESG rating platform that all companies should use. The ESG software analyses a company's sustainability and rates it, so the company can learn how to work towards a more environmentally friendly way of business. The algorithm they use also allows the start-up to be competitive with their price.

Ecomate was founded in 2019 by Adelio Bollini, Alan Gallicchio, Alessandro Colosi, Camilla Tomasetta, Emil von Abranyi, Marco Sarti, Maurizio Mesenzani, Silvia Paganoni, Simone De Battisti and Vincenzo D'Abramo. The company has between one and ten employees and currently has its headquarters based in Milan, Lombardia, Italy. They also raised $719.4K in funding.

11. Aroundrs

Year Founded: 2021

HQ: Florence, Toscana, Italy

Size: 1-10

Founders: Alberto Garuccio, Daniele Cagnazzo, Giulia Zanatta, Rossella Sblendido

Aroundrs is an Italian software startup. They are also all about sustainability and focus on how consumers can be more environmentally conscious in the food and drinks industry. The company provides reusable and sustainable packaging for food delivery. Aroundrs is managing to connect businesses and consumers with their app which enables food and drink packaging to be returned and reused; this way, single-use packaging and products ending up in landfills are reduced.

The company was founded in 2021 by Alberto Garuccio, Daniele Cagnazzo, Giulia Zanatta and Rossella Sblendido who have since grown the start-up to having €100K in funding. This money was raised in three funding rounds between October 2020 and December 2021. Aroundrs has between one and ten employees and is based in Florence, Toscana, Italy.

12. Airtime Partecipazioni Spa

Year Founded: 2021

HQ: Rome, Lazio, Italy

Size: 11-50

Founders: Orlando Taddeo

Airtime Partecipazioni Spa is a startup that works with information technology. They invest in businesses that are both small and medium-sized with a sustainable ethos. The company is working to help support other businesses that are working on being environmentally friendly within the technology industry.

Orlando Taddeo founded the information technology start-up in 2021 and based its headquarters in Rome, Lazio, Italy. The company is made up of between eleven and fifty employees. 

13. B4i - Bocconi for Innovation

Year Founded: 2019

HQ: Milan, Lombardia, Italy

Size: 1-10

Founders: Markus Venzin

Bocconi for Innovation, also known as B4i, is another technology startup from Italy. It is aimed to support entrepreneurs and start-up companies. The platform selects the most innovative business ideas and startup plans,  then trains and supports the customer through the process of developing the idea further. This involves support through networking and investing amongst other things. There are three different parts to the platform: pre-acceleration; acceleration; and corporate innovation. Each of the three formats is designed for people at different stages in the start-up process. 

The programme is supported by Università Bocconi and was funded in 2019. Its headquarters are based in Milan, Lombardia, Italy with an employee size between one and ten. In two years, the start-up has completed seven funding rounds, the first being in 2020 and the latest in 2022.

14. Greenchic

Year Founded: 2015

HQ: Milan, Lombardia, Italy

Size: 51-100

Founders: David Erba, Eleonora Dellera

Greenchic is another one of the many Italian startups that work in the technology industry, but more specifically the fashion industry. The purpose of Greenchic is to create a circular economy in the fashion industry, whilst making it more sustainable. The fashion logistics start-up works by receiving clothing from its users that can be swapped for other clothes. It works with a star system; when one user sends off old items of clothing, they earn stars, which they can then use to buy other items on the site.

The startup was founded in 2015 by David Erba and Eleonora Dellera, and now has an employee size of between fifty-one and one hundred people. The headquarters are in Milan, Lombardia, Italy, but the company also operates in France. Since the launch, the company has made €6.4M in eight funding rounds.

15. LIFEdata AI

Year Founded: 2019

HQ: Milan, Lombardia, Italy

Size: 11-50

Founders: Omar Fogliadini

The Italian startup LIFEdata AI operates within the Greentech, artificial intelligence and analytics industries. LIFEdata AI uses an  ESG Sustainability Engagement Solution to help its customers make their corporations or businesses more sustainable whilst lowering costs. The customer experience business strategy omnichannel encourages customers to make choices that are more sustainable.

The startup was founded by Omar Fogliadini in 2019, setting its base in Milan, Lombardia, Italy. The employee size sits between eleven and fifty people. In just two funding rounds, the company has managed to bring in €1.1M.

16. HARG - Healthy Aging Research Group

Year Founded: 2017

HQ: Piadena, Lombardia, Italy

Size: 11-50

Founders: Matteo Oppi

HARG otherwise known as Healthy Aging Research Group is another Italian startup. Working in the food and drinks and health care industries. They work researching and developing dehydrated food preparations. Using natural ingredients to enhance the lives of people living with dysphagia is the company's aim. The research and development department in HARG works to turn market inputs into technological answers.

Since being founded in 2017 by Matteo Oppi, the start-up has managed to raise €4.7M in two funding rounds between 2020 and 2021. The company has between eleven and fifty employees and has its headquarters in Piadena, Lombardia, Italy.

17. NIDO

Year Founded: 2021

HQ: Cattolica, Emilia-Romagna, Italy

Size: 1-10

Founders: Andrea Carloni

Nido is an Italian agriculture technology startup. They are working to create products that will make growing plants without soil easier and more achievable. Their technology is designed to bring out the best results for hydroponic cultivation. The company's aim is to make everyone independent in growing their own plants. Using apps, correct lighting and a digital management platform are all ways Nido is helping its customers to farm plants.

Andrea Carloni founded the agriculture technology start-up in March of 2021. The company has its headquarters based in Cattolica, Emilia-Romagna, Italy with just a small team of between one and ten employees.

18. Pixies

Year Founded: 2020

HQ: Rome, Lazio, Italy

Size: 1-10

Founders: Andrea Saliola, Flavio Ceccarelli, Pier Paolo Ceccaranelli

Pixies is another one of the Italian startups that work with Greentech. The start-up also works within the robotics, B2B, cleantech and smart cities industries. Sustainability and cleaning up our cities are at the heart of the company's core values. They are a high-tech start-up that creates robots to clean up litter. The robots are designed using artificial intelligence and they are recharged by solar-powered benches.

The start-up was founded in 2020 by Andrea Saliola, Flavio Ceccarelli and Pier Paolo Ceccaranelli. The company has a team of between one and ten employees and is based in Rome, Lazio, Italy. Pixies has raised €180K in one funding round in September 2021.

19. SnapFIT Tech

Year Founded: 2020

HQ: Milano, Lombardia, Italy

Size: 1-10

Founders: Federico Drei

SnapFIT Tech is another Italian startup and it works within the hardware industry. The company is working to create hardware that is more suitable for commuters than what is available on the market today. The tech that they are building is designed to be user friendly and suits a flexible work routine or schedule. The Italian start-up is also concerned about its carbon footprint, so works hard to use eco-friendly materials to create and produce its hardware.

SnapFit Tech was founded in 2020 and currently has between one and ten employees. The headquarters are based in Milano, Lombardia, Italy. Since being founded in 2020, the Italian start-up has carried out two funding rounds and managed to raise $43.5K.

20. Elysium

Year Founded: 2019

HQ: Rome, Lazio, Italy

Size: 1-10

Founders: Ahmed Abdel Rahman, Francesca Troiano, Francesco Biasibetti, Fulvio Zaccagna

Elysium is an artificial intelligence Italian startup that works in many tech industries. These industries range from big data to life science and machine learning. The start-up has created a platform that is made of three parts, the first is designed to enable users to build a dataset, the next part is created to show a preview, then the final part allows purchases to be made. Elysium is aiming to change the health system by being focussed on patients and using data to drive research, business plans and clinical trials.

The company was founded in 2019 and has its headquarters based in Rome, Lazio, Italy. Ahmed Abdel Rahman, Francesca Troiano, Francesco Biasibetti and Fulvio Zaccagna are the founders and the company has between one and ten employees. Since 2019, the Italian start-up has done four funding rounds and raised €95K.

21. TrueScreen

Year Founded: 2021

HQ: Bologna, Emilia-Romagna, Italy

Size: 11-50

Founders: Fabio Ugolini, Giuseppe Travasoni, Martina Rusticali

The last of the Italian startups on the list is the cyber security company TrueScreen. The company has created a mobile app that can let users certify media obtained using a mobile device. It is marketed as a piece of legal technology as it can be used in court. The app can certify a range of content from audio recordings, to screenshots, locations and much more. It can provide evidence and also create a forensic report with ease.

The founders Fabio Ugolini, Giuseppe Travasoni and Martina Rusticali set the cyber security, legal tech company up in 2021. The headquarters are in Bologna, Emilia-Romagna, Italy and the company has between eleven and fifty employees.


FAQs

How Many Startups Are In Italy?

Current estimates from the Italian government place the number of startups in the country at 12,000.

What Is The Average Investment in Italian Startups?

The average investment in Italian startups will depend on the location, however in Turin, the average Seed Round is worth $433,500 and an average Series A round is worth $950,000. These figures are both below the global average.

What Are The Strongest Industries in Italy?

Italy's strongest markets are tourism, fashion, automotives, machinery and more.

Top Italian Startups To Watch...
Asaf Fybish

Asaf is an investor and startup growth advisor. He specializes in organic marketing and he's our Chief of Stash

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