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The world's biggest online directory of resources and tools for startups and the most upvoted product on ProductHunt History.

Mixpanel Alternatives To Help You Understand Your Users

A wise man once said, "data will talk if you’re willing to listen to it," and we couldn’t agree more. But even if you’re a good listener, listening to data is no walk in the park. This is why the market is saturated with data analytics tools that help you listen to data.

The sheer number of tools in the market can make decision making really difficult, especially if you’re a startup novice and aren’t familiar with the different tools in the market. You can only make a good decision after weighing the pros and cons of a particular tool.

This article will focus on alternatives to Mixpanel, a highly rated analytics tool. One of the main pros of this tool is that it goes into an incredible detail level while performing analyses. The ability to track funnels and user-friendliness are some more pros.

Mixpanel also has some cons, one of them being that it gets slow while processing large amounts of data. Another con is that it is relatively quite costly. If you’re working in a well-funded company, the price point shouldn’t be an issue, but you may want to look at alternatives if you're a smaller startup.

If you are looking for alternatives, our team at Startup Stash has put together a comprehensive list of Mixpanel alternatives.

Crazy Egg allows you to create tests to figure out what people are doing on their website, identify areas of improvement, and optimize website performance for enhanced UX and conversions.

Its heatmap reports offer visual representations of user engagement, displaying where visitors click, scroll, and interact with the website. This helps identify patterns, popular areas, and areas that require attention or optimization. Optimize your website's performance by running A/B tests with Crazy Egg

Geckoboard is a data visualization tool that connects to all your data sources and displays your most important metrics on a beautifully designed and intuitive dashboard. Pull together data from 120+ different services to build your own custom dashboard that communicates the numbers that matter

Geckoboard puts all your key data in one place. It gives you instant access to your most important data while fostering an open-minded data culture that allows for informed decision-making.

When we understand our customers, we understand how to grow our business. KISSmetrics tracks real people; where they come from, what they do and what they purchase. Don't just sell, engage with your consumers.

Discover the stories of your users, learn how to improve your site and apps. KISSmetrics also allows you to track people across multiple devices and so much more. Become the best you can be with this tool!

Optimizely offers robust experimentation and testing capabilities, allowing businesses to create and run A/B tests, multivariate tests, and personalization campaigns. Businesses can leverage visitor data and behavioral insights to deliver relevant and engaging experiences across various touchpoints.

The platform provides tools for audience segmentation, dynamic content targeting, and rule-based personalization, empowering businesses to deliver personalized experiences at scale.

Segment is a customer data hub. They let developers install customer data tracking once and then Segment ingests data from their customer's website or web/mobile apps, translates it as needed, and then passes that on to the customer's other analytics services.

Segment has libraries for browser javascript, server-side languages, iOS and Android. They process billions of data points a month for thousands of companies, ranging from startups to companies in the Fortune 500 list.

UXCam allows companies to do user-centred development by recording video and user experience analytics while the users are using the app and providing insights based on this data. Now you can experience your product the way consumers experience it.

With 2 lines of code that take 2 minutes to integrate, UXCam can capture and visualize a range of UX data to help developers better understand how users interact with their app and make informed decisions that improve its usability.

Mixpanel

Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way.

With Google Analytics, you're more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites. Their Premium offering has all the power you'd expect from Google Analytics.

SurveyLab is an online survey tool and questionnaire software that supports survey creation, automates response collection and provides real-time reports. You have over 25 question types to choose from. You can use question logic, piping, branding and text analysis.

All you need to use the software is a web browser. You can gain great insights into your brand by creating a great survey. Armed with this data, you can find improve your product and create something that meets user' needs.

JustControl.it integrates data from multiple marketing channels and consolidates it into a unified dashboard, giving marketers a holistic view of their marketing efforts.

The platform offers advanced analytics capabilities, allowing users to measure and analyze key marketing metrics such as impressions, clicks, conversions, and revenue. It provides customizable reporting features, enabling users to generate comprehensive reports with insights that can be shared with stakeholders.

Dataform is a fully managed data transformation platform for your cloud data warehouse. Write SQL workflows as a team, test data quality, run schedules and view documentation in a data catalogue.

You can quickly adopt the best practices in software engineering, with built-in version control and integration with Github. Use Dataform to manage your data effortlessly. Change the way you deal with data.

StartupStash

The world's biggest online directory of resources and tools for startups and the most upvoted product on ProductHunt History.

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