Leadpages is a drag-and-drop builder for landing pages, pop-ups and small websites, aimed at small businesses that collect leads. It is still sold and updated. Leadpages belongs to Redbrick, a group of software brands. The Leadpages pricing page lists Pro at $29 a month (25 pages, 1 site), Business at $49 (50 pages, 2 sites), Grow at $99 and Optimize at $199, each with a 7-day trial.
The common complaints are price creep and testing: split tests only arrive on Grow, and multivariate tests only on Optimize. The six picks below start with dedicated landing page builders, then all-in-one funnel tools and simple page builders. If you want a full website rather than campaign pages, our Strikingly alternatives page covers general site builders.
Prices below are as of November 8, 2026. Our method is on How we review tools.
Quick comparison
| Tool | Best for | Price | Platforms |
|---|---|---|---|
| Unbounce | Paid traffic pages with A/B tests and AI routing | From $22/month billed yearly | Browser |
| Systeme.io | Funnels, email and courses in one account | Free; Startup from $17/month | Browser |
| Carrd | One-page sites for almost nothing | Free; Pro from $9/year | Browser |
| Instapage | Ad teams that need server-side tests | From $79/month billed yearly | Browser |
| Landingi | Many campaign pages and domains on a budget | From $24/month billed yearly | Browser |
| Framer | Design-led pages with motion | Free; Basic $10/month billed yearly | Browser |
Unbounce
Unbounce is the closest match to Leadpages' original job, and the stronger one for paid traffic. Its builder places elements freely, all plans count unlimited conversions, and Smart Traffic (listed as AI traffic routing) sends each visitor to the variant most likely to convert.
The Unbounce pricing page lists Starter at $29 a month or $22 billed yearly, for up to 500 visitors and 5 pages. Build is $99 ($74 yearly) for 20,000 visitors and unlimited pages. Experiment, at $149 ($112 yearly), adds unlimited A/B tests and 3 users, and Optimize at $249 ($187 yearly) adds AI traffic routing. Yearly billing saves 25%, and the trial runs 14 days with no card.
Best for: Marketers running Google or Meta ads who test page variants every month.
Pricing:
- Starter: $29/month, or $22/month billed yearly (500 visitors)
- Build: $99/month, or $74/month billed yearly (20,000 visitors)
- Experiment: $149/month, or $112/month billed yearly (A/B tests)
- Optimize: $249/month, or $187/month billed yearly (AI traffic routing)
Watch out for:
- The pricing page caps monthly visitors on every plan, from 500 on Starter to 50,000 on Optimize, so a traffic spike can push you up a tier.
- Per the pricing page, the free trial blocks custom domains and allows one user.
Official site: Unbounce.
Systeme.io
Leadpages users who pay separately for email, checkout and a course platform can fold all of it into Systeme.io. Funnels, a blog, email campaigns, online courses and an affiliate program share one contact list, and payments run through Stripe or PayPal with 0% transaction fees.
Its free plan, which never expires, allows 2,000 contacts, 3 sales funnels, 1 course and 1 custom domain, per the Systeme.io pricing page. Startup costs from $17 a month for 5,000 contacts and 10 funnels, Webinar from $47 a month and Unlimited from $97 a month.
Best for: Solo creators and coaches who sell a product from a funnel and email the buyers.
Pricing:
- Free: 2,000 contacts, 3 funnels, unlimited emails
- Startup: from $17/month (5,000 contacts, 10 funnels)
- Webinar: from $47/month (10,000 contacts, 50 funnels)
- Unlimited: from $97/month
Watch out for:
- The free plan allows one automation rule and one email campaign, so real email sequences need a paid plan.
- Templates are built for funnels, so a design-heavy brand page takes more work than in Leadpages.
Official site: Systeme.io.
Carrd
A lead magnet page, a waitlist or a link page rarely needs a $29 monthly plan. Carrd builds responsive one-page sites from templates, and the Pro Standard plan adds forms to collect sign-ups.
Prices are yearly. The Carrd Pro page lists Pro Lite at $9 a year for 3 sites without custom domains, Pro Standard at $19 a year for 10 sites with custom domains and forms, and Pro Plus at $49 a year for 25 sites with advanced forms. A free account builds up to 3 sites on a Carrd subdomain, and Pro features can be tried for 7 days.
Best for: Founders who need a simple opt-in page on their own domain for under $20 a year.
Pricing:
- Free: up to 3 sites on a Carrd subdomain
- Pro Lite: $9/year (3 sites)
- Pro Standard: $19/year (10 sites, custom domains, forms)
- Pro Plus: $49/year (25 sites, advanced forms)
Watch out for:
- Each site is a single page, and there is no A/B testing, so it cannot replace Leadpages for paid campaign testing.
Official site: Carrd.
Instapage
Instapage costs more but is built for advertising teams. Server-side A/B testing, custom traffic splits and AI experiments come on the Optimize plan, and the enterprise Convert plan adds heatmaps, SSO and a lead bypass that sends form data straight to your CRM without storing it on Instapage servers.
The Instapage plans page lists Create at $99 a month, or $79 billed yearly, for 15,000 unique visitors and 10 team members. Optimize is $199 a month or $159 billed yearly for 30,000 visitors. Convert is priced on request.
Best for: Agencies and growth teams building many ad-specific pages with tests.
Pricing:
- Create: $99/month, or $79/month billed yearly
- Optimize: $199/month, or $159/month billed yearly
- Convert: custom pricing, demo instead of trial
- 14-day trial on Create and Optimize
Watch out for:
- The plans page says the 14-day trial needs a credit card and is capped at 2,500 unique visitors.
- Testing is missing from Create, so the entry price for split tests is $159 a month on yearly billing.
Official site: Instapage.
Landingi
Landingi suits teams that publish lots of campaign pages on several domains. Plans cap active landing pages and domains, but extra domains are cheap at $5 a month each.
The Landingi pricing page lists Build at $24 a month billed yearly for 2,000 visits, 10 active pages and 5 users. Optimize, at $119 a month billed yearly, adds server-side A/B testing with 30,000 visits and 100 pages. Scale starts at $229 a month and Enterprise at $1,199. Yearly billing gives two months free compared with monthly.
Best for: Small agencies juggling many clients' landing pages.
Pricing:
- Build: $24/month billed yearly (2,000 visits, 1 domain)
- Optimize: $119/month billed yearly (30,000 visits, A/B testing)
- Scale: from $229/month billed yearly
- Enterprise: from $1,199/month billed yearly
- 14-day free trial
Watch out for:
- The pricing page offers no free plan, and its 14-day trial is limited to 200 visits.
- A/B testing is missing from Build, so testing starts at the $119 Optimize plan.
Official site: Landingi.
Framer
For a launch page that has to look polished, Framer beats template builders. You design on a canvas with breakpoints and animation, then publish to Framer hosting with a CMS. It feels like a design tool, which suits teams with a designer.
The Framer pricing page lists a free plan on a Framer domain with 1 GB of bandwidth. Basic costs $10 a month billed yearly for 30 pages and 50 GB, and Pro $30 a month billed yearly for 150 pages and 10 CMS collections. Extra editors are $20 a month each.
Best for: Startups that want a product launch page with motion and custom layout.
Pricing:
- Free: Framer domain, 1 GB bandwidth
- Basic: $10/month billed yearly
- Pro: $30/month billed yearly
- Extra editors: $20/month each
Watch out for:
- Lead capture relies on Framer forms or embeds, with none of the lead-gen pop-ups and opt-in widgets Leadpages ships.
Official site: Framer.
How to choose
| If you need | Pick |
|---|---|
| Paid ad pages with A/B tests and AI traffic routing | Unbounce |
| Funnels, email, courses and checkout in one bill | Systeme.io |
| A single opt-in page for a few dollars a year | Carrd |
| Server-side testing and CRM lead bypass for an ad team | Instapage |
| Many pages across client domains at a low price | Landingi |
| A launch page designed with motion and custom layout | Framer |
When to stay with Leadpages
Stay on Leadpages if you are on Pro or Business and do not run split tests. At $29 to $49 a month you get pages, pop-ups and a small site, and A/B testing on Unbounce, Landingi or Instapage starts at $112 a month or more on yearly billing. For the email side of a lead funnel, see our Mailchimp alternatives.
Frequently asked questions
Who owns Leadpages?
Leadpages is part of Redbrick, a group of software brands. Leadpages still runs as a separate product, sold on its own plans.
How much is Leadpages per month?
Pro is $29 a month and Business $49, both without A/B testing. Grow is $99 with manual split tests, and Optimize is $199 with multivariate tests. Yearly billing saves 20%, and an Enterprise plan is priced on request.
What is a free alternative to Leadpages?
Systeme.io has a free plan with 3 funnels, 2,000 contacts and one custom domain. Carrd's free account builds up to 3 one-page sites on a Carrd subdomain, and Framer's free plan publishes on a Framer domain.
Is Unbounce better than Leadpages?
For ad campaigns, usually yes, because A/B testing starts on Unbounce's Experiment plan at $112 a month yearly, and AI traffic routing is on Optimize. Leadpages is cheaper for simple lead pages, since Unbounce Starter caps traffic at 500 visitors a month.
