BrandBucket is still live. It sells hand-picked, invented names as ready-made brands, and buyers may keep using the sample logo shown with each name. If you landed here looking for BrandBucket itself, it works as before. Novanym, another shop that sells names with logos, describes itself as part of the BrandBucket family, so it is left off this list.
Two names in this market changed. Squadhelp rebranded as Atom on April 17, 2024. Dan.com retired on June 27, 2025, and dan.com now redirects to Afternic. The first two picks below are curated marketplaces like BrandBucket. Then come a free generator, three open aftermarkets, and a naming contest for people who would rather commission a name.
Prices below are as of November 6, 2026. Our method is on How we review tools.
Quick comparison
| Tool | Best for | Price | Platforms |
|---|---|---|---|
| Atom | The largest curated pool, with monthly plans | Names from $2,299; contests from $299 | Web |
| Brandpa | A ready name with a vector logo file | $1,000 to $50,000 per name under listing rules | Web |
| Namelix | Free name ideas before you spend | Free; logo files from $35 one-time | Web |
| Afternic | Sellers who want registrar-wide reach | Set by each seller; 15% or 25% seller fee | Web, plus partner registrar searches |
| Sedo | Negotiating for a name someone already owns | Set by each seller; brokerage $99 plus 20% | Web |
| HugeDomains | One fixed price from one owner | Priced per name, no published range | Web |
| Hatchwise | A commissioned name on a small budget | Contests from $99 | Web |
Atom
Atom is Squadhelp under a new name, and its premium marketplace claims 400K+ expert-curated brandable domains. Budget filters run from below $2,000 to above $50,000. The cheapest names on the page today, such as LuxeLily.com and PopSpark.com, cost $2,299 or $89 a month for 24 months. Lease-to-own terms on listings range from 6 to 48 months, and the FAQ says a plan can be cancelled at any time.
BrandBucket only sells finished names. Atom also runs naming contests, where its community submits names that each come with a matching domain, in a contest that lasts 1 to 7 days. If nothing fits, you get a free extension and a consult, and the contest award can go toward any premium marketplace name. A separate Sapphire marketplace collects one-word .ai, .io and .xyz names.
Best for: Buyers who want the most curated brandable names in one place and would like to pay monthly.
Pricing:
- Premium names from $2,299 one-time, or $89/month for 24 months on the cheapest listings.
- Naming contests from $299.
- Seller commission is 7.5% on Standard, 15% on Plus and 15% to 30% on Premium, where fewer than 10% of submissions are accepted.
Watch out for:
- Standard listings go live with no approval step, so not every name in an Atom search has been reviewed. The premium page shows a .com filter count of 5,633,851 against the 400K curated headline.
- You can cancel within 48 hours if the transfer has not started, but Atom keeps a 5% cancellation fee.
Official site: Atom. Our listing: Atom.
Brandpa
HostPapa announced on June 25, 2024 that it was buying Brandpa, a marketplace based in Derby, UK. The format is the closest to BrandBucket on this list: every name ships with a logo, and a listing page says the logo comes as an AI or EPS vector file that you own after purchase. Prices must start at $1,000 and usually cannot go above $50,000, though names listed for 90 days can drop to $495.
Payment goes through Stripe and is held in escrow until you get the domain. After an immediate card payment, transfers usually finish within 24 hours. Sellers get automated approval, which a NamePros seller describes as immediate, and since March 8, 2021 they may list the same domain elsewhere as long as it still points to Brandpa.
Best for: Founders who want a finished name and logo files in one purchase, delivered fast.
Pricing:
- $1,000 to $50,000 per name, one-time, with $495 as the floor after 90 days listed.
- Instalment plans are offered on listings, with amounts shown per name.
- Seller commission is 25% below $50,000, 20% from $50,000 to $100,000 and 15% above $100,000.
Watch out for:
- Name descriptions are written by AI, and sellers in a NamePros thread say it sometimes misses what a name is meant for. Read the description as a pitch, not advice.
- On an instalment plan you can use the domain, but you do not own it until the last payment.
Official site: Brandpa. Our listing: Brandpa.
Namelix
People searching for a BrandBucket name generator usually want what Namelix does for free. The AI generator comes from Brandmark.io. You choose a style, set a maximum length and a randomness level, and list words or prefixes to exclude. A one-sentence description of the business sharpens the results.
The output is the reverse of a marketplace. You get unregistered ideas and a domain check across 13 extensions, including .com, .io, .ai, .co.uk and .eu, instead of a name someone already owns and prices at four figures. Logos can be generated on the spot, and you pay only if you want the files.
Best for: Anyone who wants to try free name ideas before paying marketplace prices.
Pricing:
- The generator is free.
- Brandmark logo files cost $35 (Basic), $95 (Designer) or $195 (Enterprise), all one-time.
Watch out for:
- Quality varies by style. A ZenBusiness review says the people's names option produces some "bizarre names" no business would use.
- Nobody screens these names for you, so the trademark search and the final domain registration are your job.
Official site: Namelix.
Afternic
GoDaddy runs Afternic as its aftermarket network, and it now carries the Dan.com features GoDaddy kept, including lease to own and a 5% custom checkout link for deals closed off the marketplace. Listings appear in domain searches at GoDaddy, Namecheap, IONOS, Dynadot, Network Solutions, Enom and other registrars. The Afternic site cites 125M monthly search queries across those partners.
That reach matters most to sellers. A name listed here reaches people searching at their own registrar, not only visitors to one marketplace. Buyers see no editor's pick and no logo, just the price each owner chose.
Best for: Owners who want a domain shown to buyers across many registrars at once.
Pricing:
- Buyer prices are set by each seller.
- Seller commission is 15% on GoDaddy aftermarket nameservers and 25% on any others, plus 5% with Afternic Boost, with a $15 minimum.
Watch out for:
- The cheaper 15% rate needs GoDaddy's aftermarket nameservers, so sellers who park elsewhere pay 25%.
Official site: Afternic.
Sedo
Sedo sells domains through Buy Now listings, Make Offer listings and auctions, and pushes listings to partner sites through its SedoMLS network. The difference from BrandBucket is the inventory. Owners list almost any kind of name here, in USD, EUR or GBP, so it is where you look for a name that is already registered and not on a curated shop.
When the name you want is not listed at all, Sedo's buyer brokerage will approach the owner for you. Auctions started with Push to Auction carry no setup fee, while Direct Auction costs $59 to start.
Best for: Buyers chasing one specific name that a stranger already owns.
Pricing:
- Buyer prices are set by each seller. Buyer brokerage costs $99 plus 20% of the final price.
- Seller commission is 10% for parked domains sold by Buy Now, 15% for other marketplace sales and 20% when the buyer comes through SedoMLS.
- Some extensions carry a $200 minimum fee.
Watch out for:
- Sedo holds a 3.7 TrustScore from 956 reviews on Trustpilot. A November 2, 2026 review reports ten domains stuck in ownership verification, and a September 2026 seller says a final payout was never paid.
Official site: Sedo.
HugeDomains
HugeDomains owns the names it sells instead of listing other people's, so there is one seller and a fixed price on every domain. It has sold domains since 2005, offers monthly payment plans with several term lengths, and backs purchases with a 30-day money-back guarantee.
There is no logo and no brand story attached. A purchase covers only the exact domain you buy, so the .net or .io of the same name is a separate sale, and the transfer can take up to 5 days.
Best for: Buyers who want a fixed price and a refund window without negotiating.
Pricing:
- Each domain has its own fixed price, shown on its listing; no price range is published.
- Monthly payment plans are offered, with terms in the FAQ.
Watch out for:
- The 30-day guarantee is void once the domain has been transferred to you, so the refund window ends as soon as you take control.
- You only see what a name costs by opening its page, which makes comparing many names slow.
Official site: HugeDomains.
Hatchwise
Hatchwise runs naming contests. You post a brief, creatives submit names, and you can award a winner at any point in a guaranteed 10-day submission window. Entrants often pair a name with an available domain, but you register it yourself at normal registrar prices.
Atom's contests start at $299, so Hatchwise is the cheaper way to commission a name, with a smaller pool of entries. Upgrades include a private contest for $30 and a 48-hour rush for $35.
Best for: Small teams who want a custom name for $99 to $339 instead of buying a finished one.
Pricing:
- Bronze $99 for 30+ entries, Silver $189 for 60+ and Gold $339 for 150+, one-time.
- Custom contests need a prize of at least $350.
Watch out for:
- Hatchwise says it "does not perform trademark clearance", so budget for your own check.
- The money-back guarantee applies only if the contest runs its full course, misses the package minimum and you award no one, and you must ask within 14 days.
Official site: Hatchwise.
How to choose
| If you need | Pick |
|---|---|
| A curated brandable .com paid over 24 months | Atom |
| A finished name with vector logo files, transferred within a day | Brandpa |
| Name ideas for free before spending anything | Namelix |
| Showing a domain you own to buyers at many registrars | Afternic |
| A broker to approach the owner of a specific name | Sedo |
| A fixed price and a 30-day refund window | HugeDomains |
| A commissioned name for about $100 | Hatchwise |
When to stay with BrandBucket
Keep using BrandBucket if you want an invented name that a person picked, a sample logo you are allowed to use, and a fixed price with no recurring fees. Its lease-to-own option launched in March 2021 with payment spread over 12 months. Sellers who own strong brandables may also stay, as long as they can wait for review, which a NamePros seller says has traditionally taken 30 days or more.
Frequently asked questions
Is BrandBucket legit?
Yes. BrandBucket has operated since 2007, and its homepage says buyers get full rights to the domain, transferred to a registrar of their choice. Payouts to sellers go out 5 business days after a sale or transfer.
How much does BrandBucket charge sellers?
There is a $1 appraisal fee per domain, then a consignment fee of 30% below $10,000, 25% from $10,000 to $50,000, 20% from $50,000 to $100,000 and 15% above $100,000 (domain owners page, seller FAQ). Sellers can raise BrandBucket's suggested price by up to 20%, but cannot go below it.
Can I list a domain on BrandBucket and other marketplaces at the same time?
No. The seller FAQ says every BrandBucket listing must be exclusive, and the full commission is still owed if the name sells off the platform. Brandpa allows outside listings if the domain keeps pointing to Brandpa, and Atom's Standard tier has no exclusivity at all.
Is there a free alternative to a BrandBucket name generator?
Use Namelix for free ideas, then check which ones are open to register. For tools that pair name ideas with live availability checks, see our Lean Domain Search alternatives and Instant Domain Search alternatives. To see if the matching social handles are free, see Namechk alternatives.